An interview with Mathew Dixon, author of The Challenger Sale and The JOLT Effect

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The Challenger Sale: Taking Control of the Customer Conversation

Beyond the Challenger Sale Part 1: JOLTING Customers out of ”No

The Jolt Effect - How Top Performers Overcome Customer Indecision

The problem of customer indecision and how to get over it

Beyond the Challenger Sale Part 1: JOLTING Customers out of ”No

Analysis of Brent Adamson & Matthew Dixon's The Challenger

Matt Dixon

Sellers Are Losing Up to 60% of Pipeline to “No Decision.” Here's

Sellers Are Losing Up to 60% of Pipeline to “No Decision.” Here's

The Customer Success Economy by Nick Mehta, Allison Pickens, Maria