Why AIA is betting on the metaverse with a Roblox game to help it

The insurance company's Roblox game ‘AIA Arena’ is all about health, energy and community, with an aim to engage a younger audience in a way that is core to its purpose, not commerce.

Roblox: How the children's game became a $30bn bet on the Metaverse

Web3 & Metaverse Marketing Network on LinkedIn: Why AIA is betting on the metaverse with a Roblox game to help it reach a…

Gamefam In-Game Activations for Brands in Metaverse

Roblox (RBLX) goes public with a bet on the metaverse

Roblox: Building The Metaverse But For Whom? (NYSE:RBLX)

How EA plans to compete with Fortnite and Roblox in the metaverse

Roblox Takes Education In Metaverse A Step Further: Making It Reality - Eduloco

When It Comes To Marketing In The Metaverse, Awareness Matters Most

When It Comes To Marketing In The Metaverse, Awareness Matters Most

Roblox Builds The Metaverse (NYSE:RBLX)