You Push The Button, We Do The Rest”: George Eastman's 1st Box

On September 4, 1888, George Eastman received a patent for his box camera. Photography was by no means a new concept, but Eastman's new invention made it a fun and reasonably affordable hobby for the masses. With this simple wooden box, anyone could now take a picture and be fairly certain of the results. For $25…

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You Press the Button, We Do the Rest was an advertising slogan coined by George Eastman, the founder of Kodak, in 1888. Eastman believed in making

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